top of page

Gift Engraving - ‘WOW’ Ripple Impact 

 Artfully crafted fascination expressions 

unnamed.jpg

The most common engravings are designed to promote brand and generate referrals.

​

Sadly, most people don’t realize how this PINCHES the ‘WOW’ Impact.

​

Imagine having people visiting you, and picking up a knife in the kitchen, and then noticing the engraving …

 

Depending on what’s engraved, the impact might be 'HO-HUM’ or ‘WOW …

  • When branding is engraved, a typical response might be: "Oh, you got this as a promotional item"
     

  • In contrast, carefully designed fascination expressions lead to further engagement - A typical response might be: ‘WOW’ - I am intrigued, tell me more about where you got this …
     

Here are a few examples of artfully crafting fascination expressions ... 
 

  • Celebration and Closing Gifts

    • Celebrating Your ‘WOW’ Moment

    • Appreciating Your ‘WOW’ Moment

    • Remembering  Your ‘WOW’ Moment
       

  • Referral Gifts 

    • Nurturing ‘WOW’ Connections

    • Celebrating ‘WOW’ Connections

    • Appreciating ‘WOW’ Connections

​

Remember to choose

the primary purpose of your engraving …

Does ripple ‘WOW’ impact TRUMP promotion?

​

bottom of page